User-generated content (UGC) can help marketers achieve success in a range of ways, including by establishing authenticity and making ads more memorable.
That's according to an infographic (below) from ShortStack.
It covers twelve data points highlighting the power of UGC.
The infographic delves into why UGC is important, how it is especially effective for certain industries, how it compares with traditional ads, and how it can improve social media campaigns.
Check out the infographic:
Enter your email address to continue reading
12 Reasons User-Generated Content Is Important for Brands [Infographic]
Don't worry...it's free!
Sign in with your preferred account, below.
ABOUT THE AUTHOR
Ayaz Nanji is a writer, editor, and a content strategist. He is a co-founder of ICW Media and a research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, and the New York Times.
LinkedIn: Ayaz Nanji
Twitter: @ayaznanji
You may like these other MarketingProfs articles related to Marketing Content:
