Contributed by Daniel Meler
- Stepping Out of the Dark Funnel: How to Shed Light on What Is Not Registered by Your Pixels (Article 2 of 2)
The first part of this article series identified what factors contribute to the dark funnel—a (spooky) place where prospects learn ...
- Stepping Out of the Dark Funnel: How to Shed Light on What Is Not Registered by Your Pixels (Article 1 of 2)
The marketing funnel is supposed to map out the process of bringing a customer on board. But there's a mysterious ...