About the Contributor

Contributed by Chris Lucas

• Before You Worry About Ad-Blocking Apps, Consider These Four Tips

  CONTENT TYPE: Article | ELEMENT: | TOPIC:

  Thinking your own mobile marketing campaigns are now in danger because of ad-blocking? First, take a deep breath. Then, read ...

• How the AdWords Conversion Reporting Updates Enable Better Tracking of Macro- and Micro-Conversions

  CONTENT TYPE: Infographic | ELEMENT: | TOPIC:

  Google AdWords is making big changes that will affect marketers. These changes will have an enormous impact on SEO as ...

• Ready for Mobilegeddon? Five Quick-and-Dirty Tips to Save Your Google Search Rank [Infographic]

  CONTENT TYPE: Article | ELEMENT: | TOPIC:

  Today (April 21), Google's algorithm update will turn mobile optimization from nice-to-have to necessity. If your website isn't mobile-friendly, expect ...