This October, MarketingProfs is hosting the Digital Marketing Mixer in Scottsdale, Arizona, where a stellar line-up of experts will address the Big Three of online marketing: Email, Search and Social Media.
In a post at the Daily Fix blog, chief content officer Ann Handley touts our keynote speaker, Arianna Huffington. "However you feel about her politics or her publication," she notes, "Arianna is a perfect fit for an event that focuses on building a business online because, well, she's done it."
And how! When Huffington first began her eponymous site—The Huffington Post—only three years ago, critics dismissed it as a vanity project for her liberal Hollywood friends. But what started as a left-leaning political blog has expanded into the equivalent of an online newspaper that has started unrolling local metropolitan editions. (A Chicago-centric version was the first to launch.) According to the New York Times, her site is now the second most linked-to blog, and receives 4 million unique visitors per month. That's phenomenal growth, and something to which we all aspire, regardless of political affiliation.
So if you'd like the inside scoop on how Huffington leveraged the Big Three to such spectacular results, please join us in Scottsdale! It's sure to be a double helping of Marketing Inspiration.
More Inspiration:
Paul Williams: Discounting Prices Discounts Your Brand
Steve Woodruff: Go Ahead—Pitch a Fit!
Ted Mininni: Arm & Hammer Marketing Power
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