The growing popularity of visual content platforms such as Pinterest and Instagram shows that people crave eye candy. But do companies need to hire expensive graphic designers or buy expensive software to create visual content?
Not at all. Businesses of all sizes can craft inexpensive visual content that engages current and potential customers.You just need a passion for the brand, basic drawing skills, and the ability to think in images. Chances are, you already have people on your staff with those very qualifications.
So, to start thinking in pictures, check out the following suggestions, based on the "10 Ideas for Creating Visual Content from MarketingProfs" infodoodle on the Daily Fix blog.
Create a slide show. Take highlights from a talk, article, or blog post, and feature one point and one stock photo on a page. Create several pages and upload the doc into SlideShare for an easy-to-share slide show.
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