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CONTENT TYPE: Chart | TOPIC: Artificial Intelligence

Although the use of AI-powered tools like ChatGPT has been growing rapidly in the US, that does not yet appear to be substantially affecting the use of traditional search engines, according to recent research.

CONTENT TYPE: Chart | TOPIC: Social Media Marketing

If employees make even small changes to the content they share on LinkedIn from their employers, they can have a big positive impact on engagement, according to recent research.

CONTENT TYPE: Infographic | TOPIC: Artificial Intelligence

Reddit is the most cited source of information by popular AI-powered search and research tools like ChatGPT, according to recent research.

CONTENT TYPE: Infographic | TOPIC: Marketing Management

"Unbossing" is a movement that seeks to shift decion-making from a hierarchical leadership structure to a decentralized, collaborative structure.

CONTENT TYPE: Chart | TOPIC: Measurement & Analytics

Marketers say the biggest roadblock they face with regard to getting the most value out of their data is disconnected platforms, according to recent research.

CONTENT TYPE: Chart | TOPIC: Artificial Intelligence

Has the rise of AI tools coincided with changes in employment levels in the United States? Specifically, have the employment levels of younger workers in AI-exposed fields been affected?

CONTENT TYPE: Infographic | TOPIC: Marketing Content

What are the motivations for and the benefits and challenges of branded podcasts? Why have some business owners held off on launching their own podcasts?

CONTENT TYPE: Infographic | TOPIC: Measurement & Analytics

This infographic looks at the key steps you'll need to take to develop an omnichannel analytics strategy and covers some major do's and don'ts.

CONTENT TYPE: Chart | TOPIC: Social Media Marketing

Trust in recommendations from social media influencers varies widely between older and younger generations, according to recent research.

CONTENT TYPE: Chart | TOPIC: Artificial Intelligence

Content marketers who use AI report that it takes them 10% less time, on average, to write an article compared with respondents who do not use AI.

CONTENT TYPE: Infographic | TOPIC: Email Marketing

This infographic explores why email remains a highly effective and efficient way to engage audiences, despite its lack of newness and flashiness.

CONTENT TYPE: Infographic | TOPIC: Marketing Content

Joe Rogan had the most listened to podcast in the United States in the second quarter of 2025, according to recent research.

CONTENT TYPE: Chart | TOPIC: Email Marketing

Marketers say AI is having the most impact on their email programs through the use of tools for generating content, according to recent research.

CONTENT TYPE: Infographic | TOPIC: Social Media Marketing

Advertisers looking to stay ahead on social media should keep a close watch on these five trends.

CONTENT TYPE: Chart | TOPIC: Measurement & Analytics

Organizations that have high confidence in their data are more likely to monitor data consistency, assess the timeliness of data, validate data formats, and have high visibility into data pipelines.

CONTENT TYPE: Infographic | TOPIC: Measurement & Analytics

This infographic explores how a "measurement paradox" leads marketers to wrongly attribute sales and incorrectly divide brand marketing and performance marketing.

CONTENT TYPE: Chart | TOPIC: Artificial Intelligence

Do ChatGPT and Google AI Mode respond similarly or differently when given prompts related to different industries? To find out, researchers at Brightedge conducted a study in July 2025.

CONTENT TYPE: Chart | TOPIC: Marketing Strategy

Leaders at professional services firms say relationship-based approaches, such as referrals and networking, are the most effective marketing approaches for generating new business, according to recent research.

CONTENT TYPE: Infographic | TOPIC: Marketing Content

Which categories of buzzwords in marketing campaigns are most effective in driving people to visit brand websites? Which keywords within each category are most effective?

CONTENT TYPE: Infographic | TOPIC: Branding

Which major brands are people most likely to recommend to others? To find out, researchers surveyed more than a million customers in 28 markets.