Search Our Marketing Resources

CONTENT TYPE: Chart | TOPIC: Branding

How have iconic logos evolved over time? Do logo changes tend to correspond to periods of revenue growth for brands?

CONTENT TYPE: Chart | TOPIC: Demand Generation

B2B buyers say the factors that most influence their purchase decisions are the total cost of ownership and whether a solution supports their business goals, according to recent research from Aberdeen and PJA Advertising.

CONTENT TYPE: Infographic | TOPIC: Marketing Strategy

Consumers' expectations are changing, and same-day delivery is fast becoming more important to them. See how some brands have implemented same-day delivery and why it can be a key part of a marketing strategy.

CONTENT TYPE: Infographic | TOPIC: Marketing Strategy

Healthcare marketers have unique challenges—but also unique solutions. One channel that is often overlooked by other marketers can be beneficial to those in healthcare: the phone. Check out the infographic to see how.

CONTENT TYPE: Infographic | TOPIC: Social Media Marketing

As Instagram matures, brands are finding more ways to use it, and users are finding more ways to interact with brands. Check out today's infographic for stats about the social media image-sharing platform, and see trends about who's posting, who's reading, and what ads cost.

CONTENT TYPE: Infographic | TOPIC: Writing

Writing to sell doesn't have to be difficult. Check out this graphic for basic tips, and remember not to overthink it.

CONTENT TYPE: Infographic | TOPIC: Marketing Strategy

Think "multichannel" and "omnichannel" marketing are the same thing? This infographic explains why they are not—and how they should complement each other to give customers the best overall experience.

CONTENT TYPE: Infographic | TOPIC: Marketing Strategy

Some 78% of Millennials prefer spending money on experiences rather than things, and they'll spend more on those experiences despite making less than adults their age did 40 years ago. Check out lots more on Millennial trends in this eye-catching infographic.

CONTENT TYPE: Infographic | TOPIC: Branding

Imagine "McDonald's" with a formal, seriffed "M" or "Coca-Cola" in typewriter text. A brand's font speaks to a brand's qualities, and picking the right font is vital to your branding efforts.

CONTENT TYPE: Infographic | TOPIC: Marketing Management

Marketers are always looking to shed the best possible light on their brands, but what if your brand were truly a reflection of your company's culture? That's the premise behind today's infographic, which explores the merging of the marketing and HR worlds.

CONTENT TYPE: Infographic | TOPIC: Email Marketing

Email is no longer the pushy channel it once was. Now it helps marketers guide prospects and customers to find exactly what they want, providing education and useful resources all along the customer journey. See how email has been transformed from an outbound to an inbound tactic.

CONTENT TYPE: Infographic | TOPIC: Event Marketing

Player 1: Your goal is to attend an event, generate leads, follow up with them, and show a positive ROI on the entire campaign. Can you do it? Find out how to level-up your tradeshow game with today's infographic.

CONTENT TYPE: Infographic | TOPIC: Customer Experience

Loyalty rewards programs can give you a great ROI, but first you have to know what your goals are and how to measure them. Check out this infographic for tips on how to make sure your loyalty program succeeds.

CONTENT TYPE: Chart | TOPIC: Demand Generation

B2B sales leaders say they could win more deals if their marketing teams delivered better messaging and more qualified leads, according to recent research from Televerde.

CONTENT TYPE: Chart | TOPIC: Marketing Strategy

The oil/petroleum and marketing/advertising industries are the most distrusted by consumers in the United States, according to recent research from HaloCigs.

CONTENT TYPE: Infographic | TOPIC: SEO

Organic search results are 8.5 times more likely to be clicked on than paid results, according to today's infographic. Check out more about why SEO is the way to go, and see why your brand should be investing in it.