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CONTENT TYPE: Infographic | TOPIC: Marketing Content

Video marketers have a lot to keep up with, from emerging platforms to content trends. Here's an overview of the state of video marketing as we know it—and what savvy marketers can plan for in the coming year.

CONTENT TYPE: Chart | TOPIC: Marketing Strategy

Do marketers' beliefs about generations match with how those age groups see themselves? What are the big things that brands get wrong and right about different generations' purchase and online behavior?

CONTENT TYPE: Chart | TOPIC: Email Marketing

Do welcome, birthday, and win-back email messages sent by brands make it into consumers' inboxes—and when they do, do they get read?

CONTENT TYPE: Infographic | TOPIC: SEO

The Google My Business tool is often your customer's first contact with your brand, so make sure to set it up to optimize the experience. Learn how to claim your listing, and then see what experts advise about how to optimize it.

CONTENT TYPE: Chart | TOPIC: Websites

Most consumers who use Amazon to shop visit the e-commerce platform at least once a week, according to recent research from Feedvisor.

CONTENT TYPE: Infographic | TOPIC: Marketing Content

More and more social platforms are allowing livestreaming video because customers seem to prefer it to text posts. Which is why marketers should explore this engaging medium. See the infographic for the what, why, how, and where of livestreaming.

CONTENT TYPE: Chart | TOPIC: Websites

Retailers must now meet the needs and wants of customers wherever they are—in stores, on mobile or desktop sites, in apps, and on social platforms. Here are the preferences of today's shoppers.

CONTENT TYPE: Infographic | TOPIC: Marketing Strategy

If you own an ugly sweater store, you're used to post-holiday returns. But what can other retailers do to prepare for the onslaught of customers who want to exchange, return, and maybe even buy more? This infographic shares stats and best practices for succeeding in the return economy.

CONTENT TYPE: Chart | TOPIC: Customer Experience

Average star rating is what most consumers pay attention to when evaluating a local business based on its online reviews, according to recent research from BrightLocal.

CONTENT TYPE: Infographic | TOPIC: Communications

With so many ways for customers to contact businesses, it can be easy to overlook one of the oldest and most useful: the phone. Click-to-call functionality makes it easy for customers to reach you, and now technology provides for tracking and analytics as well.

CONTENT TYPE: Chart | TOPIC: Marketing Content

Which types of content do consumers of various ages want to see more of from brands? Do some content formats resonate more with certain age groups?

CONTENT TYPE: Infographic | TOPIC: Social Media Marketing

One way to get more YouTube subscribers is to work with key YouTube influencers. Another is to learn from those influencers to see how your brand can organically attract viewers—and then turn those viewers into subscribers.

CONTENT TYPE: Chart | TOPIC: SEO

Online shoppers looking for purchase ideas and inspiration are increasingly using search queries that include terms like "ideas," "shopping list," and "brands," according to recent research from Think With Google.

CONTENT TYPE: Infographic | TOPIC: Social Media Marketing

The influencer marketing space is moving fast, and today's infographic reviews trends from the past year to help you know what to expect in 2018.

CONTENT TYPE: Chart | TOPIC: Communications

Consumers say speed is the most important feature of a mobile retail application, according to recent research from SundaySky.

CONTENT TYPE: Chart | TOPIC: None

Social media influencers now surpass friends and family as the primary source of fashion ideas and recommendations for Millennial women, according to recent research from Dealspotr.