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CONTENT TYPE: Infographic | TOPIC: Social Media Marketing

Since the launch of Instagram Stories, more social platforms have released ways for companies to be storytellers and make emotional connections with consumers. Which platform is right for your brand?

CONTENT TYPE: Infographic | TOPIC: Marketing Content

Are 360-degree videos worth the extra effort for marketers? Check out stats and facts about the medium and find inspiration from successful brands.

CONTENT TYPE: Infographic | TOPIC: Marketing Content

Humans naturally gravitate toward graphics rather than text. Marketers need to understand that behavior, so take a look at the various ways people are wired to consume visual content.

CONTENT TYPE: Infographic | TOPIC: Marketing Strategy

Employee advocacy can be a low-cost, highly effective way to boost marketing and sales efforts and improve employee retention. These five steps will get you started.

CONTENT TYPE: Infographic | TOPIC: Marketing Management

The first 90 days of a sales job is a crucial time to set up salespeople for success. See how to onboard your new sales hires and give them the confidence and knowledge they need to start selling successfully.

CONTENT TYPE: Infographic | TOPIC: Customer Experience

Keeping your current customers is much less expensive than finding new ones. Social media offers an accessible and effective platform for retaining customers.

CONTENT TYPE: Infographic | TOPIC: Event Marketing

Do you know how well your experiential marketing campaigns are performing? Many marketers don't, but these tips can help you set key metrics and see ROI.

CONTENT TYPE: Infographic | TOPIC: Marketing Content

Make sure you get the most out of your video investment with these 10 ideas to help create and distribute your marketing videos.

CONTENT TYPE: Infographic | TOPIC: Websites

Google Analytics: It's everywhere, yet it's still a mystery to many marketers. Put your Google Analytics jitters to rest today with this guide to getting started and using some of the most helpful features of the tool.

CONTENT TYPE: Infographic | TOPIC: Social Media Marketing

In an Instagram rut? Check out these creative ideas to give your posts new life and boost Instagram engagement.

CONTENT TYPE: Infographic | TOPIC: Communications

When you're creating a mobile app, it's helpful to know whether your idea is useful to consumers, what to ask development partners, how to get set up in the app store, and more. Today's infographic will guide you through those questions to app success.

CONTENT TYPE: Infographic | TOPIC: Martech

Chatbots can be helpful in guiding both B2C and B2B customers through their buying paths. Check out how chatbots can assist in your e-commerce strategy.

CONTENT TYPE: Infographic | TOPIC: Email Marketing

Saturday is St. Patrick's Day, and today's infographic offers four fun and practical tips to incorporate the holiday into your email program.

CONTENT TYPE: Infographic | TOPIC: Marketing Content

How do you measure your content marketing efforts? Start by looking at key metrics at specific stages of the customer journey: awareness, consideration, and conversion. This infographic walks you through how to do that.

CONTENT TYPE: Infographic | TOPIC: Advertising & Promotions

If you're advertising on Snapchat—or are thinking of doing so—bookmark this comprehensive list of segmenting and targeting options to make your ads more effective.

CONTENT TYPE: Infographic | TOPIC: Marketing Management

Employees are motivated by more that just money, research shows. Learning, community, and purpose are all key reasons people enjoy their work. Read on for tips on how to be a motivating manager.

CONTENT TYPE: Infographic | TOPIC: Customer Experience

Creating a loyalty program is just a first step to customer engagement—you also must promote and maintain the program to keep customers excited and engaged. Here are some simple ideas to do that.

CONTENT TYPE: Infographic | TOPIC: Social Media Marketing

Marketers' use of social media has evolved from customer acquisition to retention to—finally—selling. Each platform offers its own solution for users to shop without leaving the social sites.

CONTENT TYPE: Infographic | TOPIC: Career Development

We've all been there: You're in a meeting but haven't heard a thing. Your mind is somewhere else entirely. Next time, try some of these tips to stay alert, focused, and productive.

CONTENT TYPE: Infographic | TOPIC: Marketing Strategy

Check out the features every influencer marketing platform should have, from helping you find influencers to paying them, and from promoting influencer posts to tracking ROI. Is your influencer tool doing all it should be?