FILTERS

clear all

Content Type

Events

Topics

Recency

Time to Complete

Subject Matter Expert

RESULTS

Refine Search
Sort by:

  • Eight Ways Planning Will Make You a Better Content Marketer

    Article

    CONTENT TYPE: Article | TOPIC: Marketing Content

    Yeah, you could totally wing it blog post by blog post, tweet by tweet. But if you truly want to build brand awareness and create meaningful relationships with your readers, followers, and customers, planning is a must.

  • #SocialSkim: Amazon Debuts YouTube Competitor, Plus 14 More Stories in This Week's Roundup

    Infographic

    CONTENT TYPE: Infographic | TOPIC: Social Media Marketing

    Product launches and redesigns were the talk of the town this week. Amazon surprised us all and introduced a user-generated video service to take on YouTube, and Instagram launched a redesigned app and icon.

  • The 10 Most Authentic Global Brands

    Chart

    CONTENT TYPE: Chart | TOPIC: None

    Consumers say Disney is the most authentic global brand, followed by BMW, according to a recent research from Cohn & Wolfe.

  • Seven Technical SEO Mistakes Ruining Your Search Rankings

    Article

    CONTENT TYPE: Article | TOPIC: SEO

    Technical SEO mistakes are the silent killer of campaigns. They not only disrupt user experience but also make Google hate your website. Fix these seven mistakes to help you achieve your goal of ranking high on search results pages.

  • Small Business Owners' Favorite Digital Tools and Platforms

    Chart

    CONTENT TYPE: Chart | TOPIC: None

    Which software programs and digital platforms do small business owners recommend most to their peers? To find out, Alignable polled 7,500 SMBs in 1Q16.

  • Six Top SEO Factors in 2016

    Article

    CONTENT TYPE: Article | TOPIC: SEO

    It's no secret that SEO has been changing—fast. Once, it was all about title tags, keywords, and backlinks. Today, SEO needs to take into consideration so much more.

  • Marketers, to Do More With Less, Get Scrappy! Nick Westergaard on Marketing Smarts [Podcast]

    Podcast

    CONTENT TYPE: Podcast | TOPIC: Marketing Strategy

    Brand strategist Nick Westergaard discusses his new book, Get Scrappy: Smarter Digital Marketing for Businesses Big and Small, and explains how big businesses and startups alike can get more for their marketing dollars by doing more with less.

  • Social Media Follower-Growth Benchmarks for Brands

    Chart

    CONTENT TYPE: Chart | TOPIC: Social Media Marketing

    As the world's population increases and more people join social networks, how much are brands' follower numbers growing? What qualifies as a "good" social media audience growth rate?

  • The Science Behind the Most Popular Infographics [Infographic]

    Infographic

    CONTENT TYPE: Infographic | TOPIC: None

    Planning to use infographics in your marketing? Then check out what characteristics the most popular infographics have in common.

  • Kill These 12 Content Marketing Software Bugs (It's Not What You Think)

    Article

    CONTENT TYPE: Article | TOPIC: Writing

    These tips are for debugging content marketing software of a different sort—the words, phrases, and sentences that constitute your marketing content. So avoid misusing these 12 words or phrases.

  • Which Departments Most Influence B2B Purchase Decisions?

    Chart

    CONTENT TYPE: Chart | TOPIC: None

    Between three and five corporate departments weigh in on B2B purchases, on average, according to recent research from LinkedIn.

  • A Content Strategy Leader's Road Map for Success in 2016 (and Beyond)

    Article

    CONTENT TYPE: Article | TOPIC: Marketing Content

    Content marketing is a high priority for many organizations, but most are struggling with the strategies, processes, and technologies that can help them succeed.

  • Best-Practices for Facebook Video Ads

    Chart

    CONTENT TYPE: Chart | TOPIC: Social Media Marketing

    What elements help video ads stand out in the Facebook News Feed on mobile devices? Which tactics can help brands keep users engaged with ads?

  • Nine Tips to Help You Conquer Your Public Speaking Anxiety [Infographic]

    Infographic

    CONTENT TYPE: Infographic | TOPIC: None

    If you're stressed out about giving a presentation, you're not alone. The following nine tips can help you determine the root of your anxiety and overcome it.

  • 10 Questions to Ask Before Launching Mobile App Surveys

    Article

    CONTENT TYPE: Article | TOPIC: Communications

    Anyone doing serious mobile app marketing knows surveys can be useful for understanding app satisfaction, getting feedback on new functionality, understanding why a feature isn't being used, or collecting general feedback quickly.

  • #SocialSkim: Snapchat Overtakes Facebook in Video, Inks Olympics Deal; Plus 10 More Stories in This Week's Roundup

    Infographic

    CONTENT TYPE: Infographic | TOPIC: Social Media Marketing

    This week's 'Skim is all about maximizing views and visibility. Snapchat has done the impossible and overtaken Facebook in video views, and the ephemeral-messaging app also signed an unprecedented deal with NBC to give the Olympics a Snapchat makeover.

  • The Content Preferences of Nonprofit Donors

    Chart

    CONTENT TYPE: Chart | TOPIC: None

    Nearly three-quarters (72%) of donors say poor content affects whether they decide donate to a nonprofit organization, according to a recent report from Abila.

  • Five Ways Marketers (CMOs, Too) Can Master Data

    Article

    CONTENT TYPE: Article | TOPIC: Measurement & Analytics

    Marketers have been under pressure for years to turn their art into more of a science, and "Big Data" is now more than a buzzword for CMOs. Understanding or using data is becoming integral to all marketers' jobs.

  • Four Steps for a Successful Multilingual Marketing Campaign

    Article

    CONTENT TYPE: Article | TOPIC: Marketing Content

    To better relate your product or service to consumers, present them in a way that identifies with those of a particular culture. Multilingual marketing is a way to do that.

  • Are B2B Sales Meetings Useful?

    Chart

    CONTENT TYPE: Chart | TOPIC: None

    Vendors say most sales meetings are a valuable part of the B2B purchase process, whereas buyers say most meetings are not valuable, according to a recent report from Altify and IDD Consult.