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#SocialSkim: LinkedIn's Social Selling Measurement Tool, Plus 10 More Stories in This Week's Roundup

Infographic

CONTENT TYPE: Infographic | TOPIC: Social Media Marketing

Get the latest on Facebook's new livestreaming feature, LinkedIn's social selling measurement tool, and Instagram's new ads API. Also: how Getty's making it easier to score royalty-free content... no matter what device you're using. Skim for the social skinny!
How to Mine Social Media for Authentic Market Intelligence

Article

CONTENT TYPE: Article | TOPIC: Social Media Marketing

Companies that mine the otherwise hidden person-to-person chatter of social media gain invaluable market intelligence into what consumers really think of their brands and competitors.
Is Unlimited Vacation Time a Good Idea?

Chart

CONTENT TYPE: Chart | TOPIC: None

Some 39% of advertising and marketing workers in the US say they would be more productive if their company implemented an unlimited vacation policy, according to a recent report from The Creative Group.
A Seven-Step Surefire Formula for a Sales-Generating Commercial (Article 2 of 2)

Article

CONTENT TYPE: Article | TOPIC: None

Grab your customers' attention and get them to respond to your television and radio ads by following these seven tips based on 25 years' experience crafting direct response commercials.
Top Six Ways to Grow Your Email Subscription List

Article

CONTENT TYPE: Article | TOPIC: None

Creating lasting connections with email has never been more challenging. These tips will help you cut through the clutter while adhering to ever-changing regulations and convincing subscribers to stay loyal.
How Media Execs Feel About the Digital Landscape

Chart

CONTENT TYPE: Chart | TOPIC: None

Nearly three-quarters of media executives (71%) are concerned about how to most effectively deliver audience through digital, mobile, and social channels, according to a recent report from Active International.
Your Website's URL: An Expensive .com Domain Name... or These Creative Alternatives?

Article

CONTENT TYPE: Article | TOPIC: None

One of the hardest financial decisions when naming or renaming a company or product is whether you should splurge for the exact .com domain name—and, if not, how you should adapt the URL.
Sharing: You're Doing It Wrong. 'Shareology' Author Bryan Kramer on Marketing Smarts [Podcast]

Podcast

CONTENT TYPE: Podcast | TOPIC: None

Social business strategist and bestselling author Bryan Kramer discusses the science and the art of sharing, and how to use it to make your content more valuable (and shareable),
Who Are the Americans That Never Use the Internet?

Chart

CONTENT TYPE: Chart | TOPIC: None

Some 15% of adults in the United States do not use the Internet, according to a recent report from the Pew Research Center.
The Online Marketer's Guide to Social Media Contests [Infographic]

Infographic

CONTENT TYPE: Infographic | TOPIC: Social Media Marketing

Planning a social media contest? Check out these helpful tips and reminders about the new FTC regulations that affect social media contests.
Five Tactics to Make Your Emails More Interesting

Article

CONTENT TYPE: Article | TOPIC: None

What if you could make your emails more interesting? And, what if, by making them more interesting, you could increase opens, click-throughs, and conversions?
How Consumers Use Tech to Shop at Home and in Stores

Chart

CONTENT TYPE: Chart | TOPIC: None

Some 58% of consumers in the United States say they have shopped online while watching TV, according to a recent report from Blackhawk Engagement Solutions.
Seven Tips to Optimally Organize Your Pricing Page for Conversions

Article

CONTENT TYPE: Article | TOPIC: None

You'll learn how to optimally display products or services on your pricing page, get your customers to choose the product you suggest, and use incentives and bonuses to increase conversion.
Holiday and Back-to-School Email Benchmarks

Chart

CONTENT TYPE: Chart | TOPIC: None

Some 83% of brands sent general winter-holiday-themed emails last year, and 80% sent Black Friday emails, according to a recent report from Yesmail.
Pixel Perfect: Image Qualities That Drive Engagement on Instagram [Infographic]

Infographic

CONTENT TYPE: Infographic | TOPIC: Social Media Marketing

What makes Instagram users like (or dislike) a photo? Here's what users consider the most shareworthy traits of Instagram photos.
#SocialSkim: Amazon Launchpad for Startups, Plus 13 More Stories in This Weeks Roundup

Infographic

CONTENT TYPE: Infographic | TOPIC: Social Media Marketing

Learn about Amazon's support for startups launching products. Also: Yahoo Livetext, managing relationships with short-form content creators, and the socnet growing the fastest. And is Twitter really cracking down on stolen jokes? Skim to stay in step.
How Many People Are Mobile Addicts?

Chart

CONTENT TYPE: Chart | TOPIC: None

Some 280 million people worldwide are "mobile addicts" who launch applications on their devices 60 times or more per day on average, according to a recent report by Flurry from Yahoo.
How Marketing Can Contribute to Revenue Generation [Infographic]

Article

CONTENT TYPE: Article | TOPIC: None

These days, many business buyers have already made a decision about what they're going to buy even before talking to a vendor. Sales needs to adapt to be on an equal footing with buyers. Luckily, Marketing can help Sales do just that.
Five Steps You Need to Take Before You Spend a Dime on Advertising (Article 1 of 2)

Article

CONTENT TYPE: Article | TOPIC: None

Usually, advertising doesn't come cheap, but it can be cost-effective—if you do your homework ahead of time and follow some best-practices.
How Businesses Choose and Use CRM Software

Chart

CONTENT TYPE: Chart | TOPIC: None

The most important factors that influence the purchase of customer relationship management (CRM) software are functionality and ease of use, according to a recent report from Capterra.

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#SocialSkim: LinkedIn's Social Selling Measurement Tool, Plus 10 More Stories in This Week's Roundup

How to Mine Social Media for Authentic Market Intelligence

Is Unlimited Vacation Time a Good Idea?

A Seven-Step Surefire Formula for a Sales-Generating Commercial (Article 2 of 2)

Top Six Ways to Grow Your Email Subscription List

How Media Execs Feel About the Digital Landscape

Your Website's URL: An Expensive .com Domain Name... or These Creative Alternatives?

Sharing: You're Doing It Wrong. 'Shareology' Author Bryan Kramer on Marketing Smarts [Podcast]

Who Are the Americans That Never Use the Internet?

The Online Marketer's Guide to Social Media Contests [Infographic]

Five Tactics to Make Your Emails More Interesting

How Consumers Use Tech to Shop at Home and in Stores

Seven Tips to Optimally Organize Your Pricing Page for Conversions

Holiday and Back-to-School Email Benchmarks

Pixel Perfect: Image Qualities That Drive Engagement on Instagram [Infographic]

#SocialSkim: Amazon Launchpad for Startups, Plus 13 More Stories in This Weeks Roundup

How Many People Are Mobile Addicts?

How Marketing Can Contribute to Revenue Generation [Infographic]

Five Steps You Need to Take Before You Spend a Dime on Advertising (Article 1 of 2)

How Businesses Choose and Use CRM Software