LIVE! Wed., Nov. 6, 2024 at 12:00 PM ET

Author to Author: Ann Handley Talks to Geraldine DeRuiter

Attend

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Show length 23:01


00:41 We are not sponsored by $tarbux, Defending the Brand


02:30 Mike asks about SEO, WebPosition Gold, WebCEO, Google Analytics, SEOMoz, SEOChat, Google Webmaster Tools, Google changing SERP layouts.


05:55 The importance of inbound links, Blog or die.


07:45 Chris talks SEO Maintenence


10:50 Choosing Keyword fights: Google Adwords Keyword Tool, Google Trends, and the rest of the Google Toolbox, Adwords blog, Adsense blog and Matt Cutts


14:30 Disk based analytics versus javascript or image based analytics, AWStats, Design vs. SEO when building your site


17:20 Tasks that didn't exist 5 years ago: WPO - Wiki Page Optimization, YTO - YouTube Optimization (David Tames points to this Primer on YouTube), Chris' YouTube tips.


John is off to a TFTTF Photo Workshop this Summer (John's Flickr)


Chris is with Matthew Ebel at the Common Cafe in Waltham on March 15th.


Our theme song is called Mellow G by Fonkmasters from the Podsafe Music Network

Next Week: Part 2 of this session focuses on SEM


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All about the guys from Marketing Over Coffee