You want to read marketing information that helps you. I want to provide you with that very stuff. Let's make a deal... if you let me know what you're looking for... I will do my best to provide it for you!
What topics, tips, techniques do you wish knew to make your life easier with regards to...
- Problem Identification - spotting and figuring out what's wrong and identifying opportunities.
- Creative Ability - the ability to put new ideas together, being imaginative, innovative thinking.
- Brainstorming - the ability to create a bunch of potential solutions that address a problem.
- Decision Making - the ability to narrow down and select the best solution.
All of these skills are associated with building effective marketing programs as well as innovation.
Below are starter ideas. Please comment and let me know if these are what you're looking for... Or perhaps something completely different... such as managing change, influencing others, dealing with bureaucracy, etc...
Let me know in the comments if these are what you're looking for, or if it is something else.
I wish I had...
Problem Identification
- The ability to anticipate problems when they are small / before they get big.
- A process to clearly define the objective we need to meet.
- A way to solve the actual problem, not just bandage symptoms.
Brainstorming
- Techniques we could use as a team to come up with smart ideas.
- Better ways to manage brainstorming sessions.
- A better post-brainstorm process. We end up rolling up our pages of ideas and never using them.
Decision Making
- A process to filter the many ideas to a smaller list.
- A way to know if we're selecting the best idea as our solution.
- Better understanding of factors in decision making.
Creative Thinking
- A way to come up with more ideas.
- Ways to come up with "way out there" ideas.
- Techniques to develop better ideas on my own.
Please provide your reactions in the comments section... and I'll take it from there!