Large companies aren't the only one these days with dumb-ass advertising campaigns....
Take the latest print ads from Widmer Hefeweizen of Portland, Oregon for example.
What differentiates this beer from the competitors is not the complicated brewing process, the rich taste, the aroma, the golden color, the cold temperature, or even the finest ingredients. You should drink their product instead because it doesn't have a #@$& wet kitten in it.
Who the hell was the genius who came up with this shit. I think they need to stop sampling the product and figure out what it is that makes it a superior beer instead of allowing a designer with a few Adobe Photoshop skills the freedom to superimpose a few collages together.
To checkout the entire campaign
Widmer Ad Campaign
Did you like this article?
Know someone who would enjoy it too? Share with your friends, free of charge, no sign up required! Simply share this link, and they will get instant access…
Know someone who would enjoy it too? Share with your friends, free of charge, no sign up required! Simply share this link, and they will get instant access…
Content Articles
You may like these other MarketingProfs articles related to Content:
- AI's Impact on Product-Content Orchestration in B2B Marketing
- The Top Challenges of Repurposing, Accessing, and Measuring Digital Content
- How a Strategic Conversion Copywriting Process Can Transform Your Marketing Campaigns
- When Is It OK to Use Emojis at Work? [Infographic]
- Turn Content Syndication Into a Lead- and Revenue-Generating Machine With Verified Account Engagement
- The Influencer Content Tactics Americans Dislike Most [Infographic]