It may sound counterintuitive, but ranking isn't the primary goal of an effective SEO program. What you really want to do is attract a steady stream of qualified visitors who need your products and services.
Join us to learn about:
- Picking your battles and finding winning phrases for your brand
- Relevance and intent—using keywords effectively
- Target topics and how to leverage semantics
- Building authority and credibility through networking and collaboration
THIS WEBINAR FEATURES:
Andy Crestodina is a co-founder of Orbit Media, an award-winning digital agency in Chicago. He's provided digital marketing advice to 1,000+ businesses, written 500+ articles, and authored Content Chemistry: The Illustrated Handbook for Content Marketing.
Get more of Andy in Boston at MarketingProfs B2B Forum! Catch his live workshop, AI for B2B Content and Lead Generation, with an All-Access pass. Use code ANDY to save $150 today!
SPONSORED BY:
SEMrush is an online visibility management and content marketing SaaS platform that ensures businesses get measurable results from online marketing. SEMrush offers insights and solutions for companies in any industry to build, manage, and measure campaigns across all marketing channels.
