How to Build (and Level Up) Influencer Campaigns

Join thought leader and practitioner Jason Falls for this eye-opening webinar that will take you through the nuts and bolts of building strong influencer marketing campaigns—and how to level-up with influencers for your business.

You'll learn:

  • The six elements of influencer campaigns and how to build for them
  • To establish goals for your influencer campaigns and measure appropriately
  • Tips to reach out and convince influencers to work with you (sometimes without a cash exchange!)
  • What bleeding-edge brands are doing to take influence marketing to new levels of success

THIS WEBINAR FEATURES:

Jason Falls

Jason Falls is one of the most widely read and respected voices in the digital marketing and social media industries. His digital strategies have touched a number of the world's most iconic brands including GE Appliances, AT&T, Valvoline, Buffalo Trace, Humana, Rawlings, Maker's Mark, Tempur-Pedic, Fireball Whisky, GM, and more. Jason leads digital and social strategy for Cornett, a full-service ad agency in Lexington, KY. His forthcoming third book on influence and influencer marketing is due from Entrepreneur Press in late 2020/early 2021. He loves the kick-ass state of Kentucky, sports, and bourbon.

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KEY DETAILS

  • Date: On-Demand — Access anytime!
  • Length: 60 minutes
  • Presenter: Jason Falls
  • Element: Plan, Communications
  • Topic: Demand Generation, Social Media Marketing
  • Price: $0

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