Online communities allow people to connect with one another from across the globe. Whether they share a common interest, are searching for the answer to a question, or simply want to find their tribe, chances are, there's a Facebook page, LinkedIn group, or forum to facilitate it. However, these communities don't just benefit the people that belong to them—they're also a wealth of knowledge and insight for brands.
In just 10 minutes, we'll share six practical tips that will help you tap into this valuable resource to grow your business and benefit your customers. From setting goals to becoming a good listener, you'll leave with actionable steps to build a stronger online community.
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Paul Chaney is a veteran digital marketing consultant, trainer, writer, editor, and author of four books, including The Digital Handshake: Seven Proven Strategies to Grow Your Business Using Social Media. Reach him via pchaney@gmail.com.
LinkedIn: Paul Chaney
Twitter: @pchaney
