Today's consumers trust their peers 50 percent more than they trust companies or brands and, as a result, influencer marketing continues to grow in popularity. Marketers are quickly shifting towards leveraging the authenticity of their "influencer community" by utilizing one of the most common (yet immensely powerful) platforms: video.
In just 10 minutes, you'll learn three simple steps to source quality influencer video and use it to impact your bottom line in a meaningful and measurable way. Using these steps, you'll be able to implement a strategy that will help you reach your goals and give you a leg up on the competition.
