Interactive content solicits participation. Consuming it requires action. A feedback loop is usually part of the process. And in recent years it’s catapulted into the mainstream: companies are taking a page from leading online publishers by experimenting with quizzes and other interactive content in their own engagement programs... and most are more than happy with the outcome.
Our 27-page guide, Engage Customers and Generate Leads With Interactive Content, will show you that it's more than just fun and games; interactive content can deliver serious results.
You will learn how to...
- Plan your interactive content
- Create and distribute your content
- Use it to improve data capture and lead scoring
