It’s time for all good marketers to get their email marketing programs aligned with Gmail’s rigorous criteria because, frankly, given how crucial email is to most businesses, few of us can afford not to. Take heart because this is positively achievable, and this 39-page guide, Email Essentials: Gmail Tricks of the Trade, explains how to do it.
You will learn tips and tricks for sailing through Gmail’s hoops like a champ, including how to...
- Get your messages delivered
- Establish and maintain trust
- Earn ‘Primary’ tab status