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What are the most important B2B lead generation insights and data points you should be aware of in 2025?

To find out, researchers at Sopro reviewed proprietary research from the past year for key trends and also examined third-party sources.

An infographic (below) covers findings from the research.

Specifically, it looks at the top 10 most important B2B lead generation stats identified by the researchers.

Check out the infographic:

 


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10 Key B2B Lead Generation Stats for 2025 [Infographic]

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ABOUT THE AUTHOR

image of Ayaz Nanji

Ayaz Nanji is a writer, editor, content strategist, and research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, and the New York Times.

LinkedIn: Ayaz Nanji

Twitter: @ayaznanji