Are you looking to hone your content marketing program in 2024 and boost its impact?

If so, it can help to take a step back at the start of the year to ensure you've thought through the most important elements of your strategy.

An infographic (below) from Burkhard Berger of Novum provides a 24-point checklist for your 2024 content marketing.

It covers the key steps every content marketer should take, including researching your target audience, nailing your firm's unique value proposition, and ensuring content accessibility.

Check out the infographic: