Social media marketers will increasingly rely on AI-powered tools and insights gleaned from social intelligence to power their strategies next year.
That's according to a recent set of 2024 social media marketing predictions from Emplifi.
An infographic (below) summarizes the company's outlook for the year ahead.
It covers six predictions: the continued rise of social shopping, chatbots and messaging apps, social-powered customer service, different video content lengths, social intelligence, and generative AI apps.
Check out the infographic: