Some 62% of people say they would not use a business if they found incorrect information about it online.

That's according to a survey conducted by BrightLocal of a representative sample of 1,138 Americans. Respondents were asked about how they interact with local/small business listings online.

An infographic (below) covers key findings from the research.

It looks at which types of incorrect business information people tend to encounter online and how much of a problem fake business listings are.

Check out the infographic:

Problems caused by incorrect business information infographic 


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The Impact of Incorrect Business Information Online [Infographic]

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ABOUT THE AUTHOR

image of Ayaz Nanji

Ayaz Nanji is a writer, editor, and a content strategist. He is a co-founder of ICW Media and a research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, and the New York Times.

LinkedIn: Ayaz Nanji

Twitter: @ayaznanji