Which feelings and reactions do different colors tend to evoke with audiences?
An infographic (below) from Giraffe Social Media explores the psychology of six colors commonly used by marketers: red, blue, yellow, orange, green, and purple.
It looks at the emotions and personality associated with each color.
The infographic also delves into the role each color can play in marketing and provides examples of logos that feature it.
Check out the infographic:
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What Six Popular Colors Convey in Marketing [Infographic]
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ABOUT THE AUTHOR
Ayaz Nanji is a writer, editor, and a content strategist. He is a co-founder of ICW Media and a research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, and the New York Times.
LinkedIn: Ayaz Nanji
Twitter: @ayaznanji
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