Social media advertising is an increasingly important marketing approach for B2B firms.

However, crafting a strategy can feel daunting with so many different platforms and ad formats to choose from.

An infographic (below) from Sagefrog provides six tips for how to get started with B2B social media advertising.

The piece also looks at the incredible scale of the social media landscape, how advertising on social can help B2B brands, and some of the ad formats available.

Check out the infographic:

Social media advertising for B2B companies infographic 

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Six Tips for Getting Started With B2B Social Media Advertising [Infographic]

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ABOUT THE AUTHOR

image of Ayaz Nanji

Ayaz Nanji is a writer, editor, and a content strategist. He is a co-founder of ICW Media and a research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, and the New York Times.

LinkedIn: Ayaz Nanji

Twitter: @ayaznanji