Consumers have high expectations of retailers during this holiday season. Here's a look at what they want and ideas for meeting their expectations.

"Consumers will use a blend of channels and devices to complete their holiday shopping this year, and retailers must deliver seamless cross-channel experiences," states the following Signal infographic.

"Offer frictionless, consistent experiences across channels with added conveniences like buy online/pick up in-store, free shipping, and easy returns," suggests Signal.

Some 60% of consumers state that the ability to purchase items online and pick them up in a brick-and-mortar store influences where they make holiday purchases.

To find out more about holiday shoppers and how to reach them, check out the infographic.

 

 


Enter your email address to continue reading

Unwrapping the 2016 Holiday Shopping Experience [Infographic]

Don't worry...it's free!

Already a member? Sign in now.

Sign in with your preferred account, below.

Did you like this article?
Know someone who would enjoy it too? Share with your friends, free of charge, no sign up required! Simply share this link, and they will get instant access…
  • Copy Link

  • Email

  • Twitter

  • Facebook

  • Pinterest

  • Linkedin


ABOUT THE AUTHOR

image of Verónica Jarski

Veronica Jarski is managing editor at Agorapulse and a former editor and senior writer at MarketingProfs.

Twitter: @Veronica_Jarski

LinkedIn: Veronica Jarski