Which marketing channels and tactics are driving the best results for US small businesses in 2024? What are the biggest marketing trends for small businesses this year?
To find out, SimpleTexting conducted a survey in March 2024 among 400 small business owners and small business marketing managers in the United States.
Respondents say the most influential marketing channels for their small business's growth are websites, Facebook, and review sites.
Respondents say the most influential marketing tactics for their small business's growth are reviews, referrals, and influencers/endorsements.
Respondents say the biggest small business marketing trends in 2024 are AI/machine-learning and social commerce.
Small business owners and marketing managers say their biggest marketing challenge is budget limitations.
About the research: The report was based on data from a survey conducted in March 2024 among 400 small business owners and small business marketing managers in the United States.
