What are the salary ranges for some of the most common content marketing jobs?
To find out, Managing Editor conducted a survey of 387 content marketers in February and March 2021.
The researchers found the foll0wing to be the most common salary bands for the seven job titles examined:
- Marketing associate: $30,000-$49,999
- Content strategist: $50,000-$74,999
- Content writer: $50,000-$74,999
- Managing editor: $50,000-$74,999
- Content director: $100,000-$150,000
- Editorial director: $100,000-$150,000
- Chief content officer: $150,000+
Content Marketing Salary Bonus Eligibility
Some 43% of content marketers say their current role is eligible for a bonus, and 41% say it is not.
B2B brand marketers are more likely to out-earn their B2C peers and more likely to say their role is eligible for a bonus.
Content Marketer Employee Benefits
Some 84% of respondents say their employer offers paid time off, 78% say their employer offers a health plan, and 65% say their employer offers a flexible schedule.
About the research: The report was based on data from a survey conducted between February 9 and March 23, 2021, among 387 content marketers.