The US television audience for the 2017-2018 season consists of 304.5 million viewers and 119.6 million households, according to a recent study from Nielsen.

The report was based on Nielsen data from 2013 through the first half of 2017.

The "TV Universe" (people age 2+ whom Nielsen includes in audience estimates) this season is up 0.9% compared with last season.

The largest US television audience age group is people age 50-64 (61.8 million people; 20% of the total).

US television advertisers spent an estimated $61.1 billion in the 2016-2017 season; $22.8 billion of that spend went toward ads which aired during primetime.