Procter & Gamble spent the most money ($4.3 billion) on US advertising in 2015, according to recent research from Ad Age.
The report was based on Ad Age Datacenter 2015 estimates of total United States advertising spend by companies, including both traditional and digital channels.
AT&T was the second biggest advertiser ($3.9 billion) in the US in 2015, followed by General Motors ($3.5 billion), Comcast ($3.4 billion), Verizon ($2.7 billion), Ford ($2.7 billion), American Express ($2.3 billion), Fiat Chrysler ($2.2 billion), Amazon ($2.2 billion), and Samsung ($2.1 billion).
About the research: The report was based on Ad Age Datacenter 2015 estimates of total United States advertising spending by companies, including both traditional and digital channels.