Which professionals have the biggest influence on discussions about digital marketing on Twitter?

And who has the most impactful conversations about the topic?

To find out, Onalytica used its Influencer Marketing Software to analyze more than 1.5 million tweets posted by 114,000 users between December 15, 2015 and February 29, 2016 that included the terms "digital Marketing" or "digitalmarketing."

The researchers discovered a highly engaged digital marketing community in which top influencers and brands have regular, frequent interactions with each other.

Jeff Bullas (@jeffbullas) of Jeffbullas.com has the highest influencer score for the digital marketing topic, the analysis found. That implies he has the strongest network and the most impactful discussions about digital marketing on Twitter.