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Few CEOs at Fortune 500 companies are participating in social media channels: 70% have no social media presence on Facebook, Twitter, LinkedIn, Pinterest, or Google+, according to a new study sponsored by Domo and CEO.com.

The 2012 Fortune 500 Social CEO Index, which investigates the social media habits of leading CEOs, also found that CEOs are more active on one social network—LinkedIn—than is the general public, despite being far behind the general population in overall social media participation.

LinkedIn was by far the most popular among Fortune 500 CEOs: 26% use the network, compared with just 20.15% of the US general public.

But on major social networks Facebook, Twitter, and Google Plus, the presence of Fortune 500 CEOs was minimal at best:

  • 7.6% are on Facebook
  • 4% are on Twitter
  • <1% are on Google+

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Fortune 500 CEOs Shun Social Media

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