Google Android strengthened its lead in the US smartphone market as of February 2011, accounting for 33% of smartphone subscribers, up 7.0 percentage points from the previous three-month period, according to data from the comScore MobiLens service.
RIM ranked second, but slipped 4.6 percentage points (PPs) to 28.9% of market share as of February. Apple was third with 25.2%, despite Verizon's much anticipated release of the iPhone 4 on February 10. Microsoft and Palm both lost ground during the month, accounting for 7.7% and 2.8%, respectively.
Some 69.5 million people in the US owned smartphones as of February, up 13% from the preceding three-month period.
OEM Market: Verizon iPhone Most-Acquired Handset
Device manufacturer Samsung was the top OEM with 24.8% of US mobile subscribers as of February, up 0.3 PPs from the three-month period ended November. LG was second with 20.9%, followed by Motorola (16.1%) and RIM (8.6%). Apple registered the strongest gain during the month, up 0.9 PPs, to 7.5% of subscriber share, on momentum of Verizon's iPhone 4, the most acquired handset in February.
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Mobile Content Use
Some 68.8% of US mobile subscribers used text messaging on their mobile device as of February, up 1.7 PPs from the previous three-month period.
More people are used their smartphone to access a Web browser or social site:
- 26.8% of the mobile audience accessed social media sites or blogs as of February, up 3.3 PPs from the previous three-month period.
- 38.4% of subscribers used accessed a browser, up 3.1 PPs from the previous three-month period.
Downloaded apps were used by 36.6% of the mobile audience (up 3.2 PPs), while 24.6% played games and 17.7% listened to music via smartphone.
