Contributed by Pascal Bornet
- 'Human-Ready Marketing': The Power of Human-AI Synergy
Learn how marketing teams can combine AI and human expertise to enhance creativity, efficiency, and marketing performance. Read more.
About the Contributor
Pascal Bornet
Pascal Bornet is an award-winning expert, author, and keynote speaker on artificial intelligence and automation, and the author of IRREPLACEABLE: The Art of Standing Out in the Age of Artificial Intelligence (Wiley, September 2024). He founded and led the "AI and Automation" practices at McKinsey and Ernst & Young (EY).
LinkedIn: Pascal Bornet
X/Twitter: @pascal_bornet
