Contributed by Achim Klor
- The 4 Pillars of B2B Marketing: The Lifecycle of a B2B Campaign
How should B2B organizations implement the 4Cs marketing mix (Content, Connection, Communications, Conversion) into their campaigns? Enter: The 4 Pillars ...
About the Contributor
Achim Klor
Achim Klor heads up KLOR Consulting, providing marketing strategy and execution for startups, in-house teams, and organizations that need to kick-start their marketing.
LinkedIn: Achim Klor
