About the Contributor

Contributed by Thomas Mustac

• Essential Tech PR Strategies for Startups and Established Companies Alike

  CONTENT TYPE: Article | ELEMENT: Communications | TOPIC: Public Relations

  Discover how modern tech PR combines storytelling, positioning, and authenticity to help startups and established firms gain visibility and credibility. ...

• Face the Digital Age of AI in PR and Avoid Pitfalls: Five Ways to Prepare

  CONTENT TYPE: Article | ELEMENT: Plan | TOPIC: Public Relations

  Increased use of generative AI has the potential to populate the Internet with false photos and misinformation, and PR pros ...

• Four Crisis Communications Lessons We Learned From 2022

  CONTENT TYPE: Article | ELEMENT: Communications | TOPIC: Public Relations

  Crises are inconvenient but inevitable. These four high-profile calamities from 2022 are great examples of what and what not to ...