Contributed by Aaron Cullers
- Five Tips for a More Personalized B2B Content Strategy in 2021
2020 changed everyone, including B2B buyers, and your content strategy must change with them—which means better personalization. But it doesn't ...
About the Contributor
Aaron Cullers
Aaron Cullers is head of marketing at digital ABM platform provider Madison Logic. He is a B2B demand and ABM leader who helps companies grow faster by building sustainable processes and creating lasting alignment across the revenue team.
LinkedIn: Aaron Cullers
