About the Contributor

Contributed by Kateryna Novatska

• Ad Tech Report: Is the Medium Rectangle's Era Over?

  CONTENT TYPE: Article | ELEMENT: Analyze | TOPIC: Advertising & Promotions

  Behold, the medium rectangle ad banner, a wondrous digital canvas that has captivated and charmed audiences for years! But it ...

• Eight Ad Tech Innovators' Hopes and Expectations for 2021

  CONTENT TYPE: Article | ELEMENT: Strategy | TOPIC: Advertising & Promotions

  The death of the third-party cookie is looming, and ad tech experts interviewed here are focused on data and privacy ...

• Five Reasons Companies Ditch Big-Name CRMs (And Go With Startups' Instead)

  CONTENT TYPE: Article | ELEMENT: Management | TOPIC: Martech

  The CRM market seems saturated. But that's all about quantity. Quality is another story: Only 1 in 5 CRMs receive ...