Contributed by Emily Ketchen
- Marketing Beyond Millennials: Connecting With Generation Z
We marketers have been trying for years to decode the most enigmatic generation of our time, Millennials. But many of ...
About the Contributor
Emily Ketchen
Emily Ketchen is head of marketing, Americas, at HP, where she is directly responsible for the design and implementation of demand strategies that deliver over $15B in revenues.
LinkedIn: Emily Ketchen
Twitter: @Emily_J_Ketchen
