About the Contributor

Contributed by Paul Herman

• New and Exciting Ways Brands Are Using AI on Social Media

  CONTENT TYPE: Article | ELEMENT: Strategy | TOPIC: Social Media Marketing

  Some brands are already using artificial intelligence to engage their audiences on social media and gain an edge on their ...

• Seven Ways to Maximize Social Media This Holiday Season

  CONTENT TYPE: Article | ELEMENT: Plan | TOPIC: Social Media Marketing

  Marketers and retailers have a huge opportunity on social media during the holidays. Being prepared for the holiday rush is ...