Contributed by Rishi Medhi
- 11 Powerful Approaches to Marketing Highly Unsexy Products
The appeal of some products is obvious; they practically sell themselves. Other, "boring" products? Not so much... There is hope, ...
About the Contributor
Rishi Medhi
Rishi Medhi heads up the marketing function at mSupply.com, India's largest B2B commerce marketplace for construction, finishes, interiors, and décor-related products and materials.
LinkedIn: Rishi Medhi
