Contributed by Pam Atkinson
- Reaching Audiences Is Easy, Engaging Them Takes Relevance: 10 Tips
Targeting and buying online audiences has never been easier or more affordable. But even the right audiences can be hard ...
About the Contributor
Pam Atkinson
Pam Atkinson is a VP and the director of connection planning at Crosby Marketing, where she leads the strategic planning, negotiating, and buying of digital, mobile, broadcast, print, outdoor, and promotional media for consumer and B2B programs.
LinkedIn: Pamela Atkinson
