Contributed by Geoff Smith
- How to Build Relationships With Customers You See Only Once a Year
Holiday sales are traditionally viewed as mere transactions with customers buying gifts once a year rather than as important interactions ...
About the Contributor
Geoff Smith
Geoff Smith is SVP of marketing at CrowdTwist, a provider of multichannel loyalty and analytics solutions that drive customer engagement and incremental spend. He is a seasoned marketing technology marketer with 16+ years of experience in marketing email, loyalty, and CRM solutions.
LinkedIn: Geoff Smith
