Contributed by Kathy Rizzo
- Three Reasons Marketers Should Invest Time in a Teleprospecting Pilot Program
Whether teleprospecting is a new endeavor or you're looking to replace or augment an existing vendor, embarking on a pilot ...
- How to Evaluate and Select a B2B Teleprospecting Partner
Many marketing organizations are now placing an emphasis on the role of teleprospecting as a component of their B2B lead ...
- Four Ways to Improve the Lead-to-Sales Handoff
Improving the lead-to-sales handoff at your company—and setting lead follow-up guidelines—can significantly boost ROI and help close Sales. Learn four ...
- Three Ways to Improve Your Lead-Nurturing Strategy
Although more than 80% of high-tech marketers say they have a lead-nurturing strategy, 64% say their strategy needs improvement, according ...
- Five Key Steps to Measuring Your Lead-Nurturing Initiative
Whether you are campaigning to gain budget approval to implement your nurturing strategy or need to illustrate ROI for an ...
- Lead Nurturing: Cultivating Relationships and Growing Sales Through Continued Dialog
Lead nurturing has become an integral component of an overall marketing strategy. While there is an ever-growing incentive to implement ...