About the Contributor

Contributed by Tim McMullen

• Five Ways to Take Advantage of the Extended Back-to-School Season

  CONTENT TYPE: Article | ELEMENT: | TOPIC:

  Don't take down those back-to-school signs just yet, there's still work to be done. By scoping out styles before buying, ...

• Sweep Up More Fans With These Three Tactics

  CONTENT TYPE: Article | ELEMENT: | TOPIC: Social Media Marketing

  Using well-executed sweepstakes promotions, drawings, and contests to reach fans can increase the likelihood that members of your audience will ...