About the Contributor

Contributed by Ron Ploof

• Crunch the Numbers to Help Execs Learn the Value of Social Media

  CONTENT TYPE: Article | ELEMENT: | TOPIC:

  MarketingProfs blogger Ron Ploof gives a quick overview of how execs favor traditional media and how to use numbers to ...

• Is Your Product King Arthur or Excalibur?

  CONTENT TYPE: Article | ELEMENT: | TOPIC:

  MrketingProfs blogger Ron Ploof discusses how to find and tell a business story.