Contributed by Scott Baradell
- Why Timestamping Your Online Content Is So Important
The way you timestamp (or don't timestamp) your online content says a lot about how you think about your audience. ...
- Simple Steps for Adding Multimedia to Your PR Program
As a PR person, you know it's time to focus on multimedia when daily newspapers start posting Hollywood-style trailers on ...
- Eight Warning Signs That a Reporter Plans to Flip the Script on Your CEO
I love journalists. Hell, I used to be a pretty good newspaper man myself. But let's be Reporters are known ...
- Blogging and Your Marketing Program: A Nice Addition... or a Necessary One?
Here and elsewhere, you've read posts from various blog consultants trying to drag you into the social-media swimming pool. If ...
- Eight Telltale Signs That Your Press Release Is Bullshit
Most working journalists have to deal with hundreds, if not thousands, of press releases that cross the transom every year. ...
- Seven Secrets to Being as Happy as a Hairdresser
It might surprise you to know that, of all the workers in the world, hairdressers are the happiest. Hairdressers are ...
- Have You Scheduled Your Goofing-Off Time Today?
I goof off almost every day. In fact, when I'm very busy, as I have been lately, I work very ...
- 101 Ways To Brew Up a Great Idea
In the world of promotions, you know you've come up with some good chachka if the client prospect you ship ...
- Why Face-to-Face Communication is Best
Emotional detachment makes people cruel. It's easy to turn people into caricatures when you don't really know or care about ...