Contributed by Irv Shapiro
- Five Customer Conversations That Will Always Require Phone Calls
Despite the astounding array of communication technologies, the simple phone call remains a powerful tool for businesses. These five conversations ...
- Five Tips for Supercharging Your Customers' Mobile Shopping Experience
Too many e-commerce businesses are ignoring online shopping's shift from desktop to mobile. Are you? If so, these tips can ...
- Search Marketers Need to Stop Ignoring Call Conversions
To compete on search engines like Google and Bing, marketers can't rely solely on the same old PC-based analytics and ...
- The Human Voice Is Sales' and Marketing's Biggest Blind Spot
The re-emergence of voice-based communications is forcing marketing and sales teams to acknowledge that voice is in their blind spot—and ...
- Five Ways SMBs Can Track the ROI of Social Media Ads
Before SMBs embrace new advertising opportunities offered by social networks, they need to seriously consider how to go about measuring ...