About the Contributor

Contributed by Kelly Ford

• How to Harness Big Data for Better Holiday Shopping Experiences

  CONTENT TYPE: Article | ELEMENT: | TOPIC:

  This holiday season, customer-centric brands have an opportunity to up the ante for their consumer shopping experiences with an ace ...

• Five Tips for Engaging Customers With Video Ads This Holiday Season (and Most Any Other Time)

  CONTENT TYPE: Article | ELEMENT: | TOPIC:

  You still have a small window of time to enhance your holiday marketing initiatives before shoppers start checking off their ...